About Shift4

Get Smart. Make the Switch. Simplify Payments with Shift4.

Smartpay is now Shift4

Powering the future of New Zealand payments by combining our local heart with global scale. Same local team, same 24/7 service—now with more power to help your business thrive.

What Is Shift4?

Shift4 is the payments powerhouse you’ve been waiting for.

We’re here to end the era of complicated EFTPOS. For too long, Kiwi businesses have been bounced between providers, waiting weeks just to take a payment. We’ve changed that.

At Shift4, we do things a bit differently. We provide best-in-class technology designed for the speed of real business. With a focus on smarter savings and rapid setup, we handle the complexity so you can focus on thriving.

A Brief History of smartpay

Company Timeline

Smartpay evolved over the years as a leader in the NZ payments space and proudly joined the Shift4 family

Fonefill Limited Established

2004
Shift4 was established in Auckland, New Zealand as Fonefill Limited to distribute top-up vouchers for pre-paid mobile phones. It quickly expanded into electronic bill payment services, international calling cards, prepaid cards, and plans including internet solutions & EFPTOS systems.

Smartpay Established

February 2005
Fonefill Limited was rebranded to Smartpay to better reflect the company direction and target markets. Cube acquired 100% of Fonefill Limited and was listed on the New Zealand Stock Exchange (NZX).

ProvencoCadmus Acquired

August 2009
Smartpay announced the purchase of the payments division of collapsed ProvencoCadmus.

Viaduct Acquired

January 2013
Smartpay announced the purchase of Viaduct (which was established in 2001).

Listed on the ASX

September 2013
Smartpay Holdings Limited (SMP) floated in the Australian Stock Exchange (ASX) and became a dual-listed company with the NZX.

First Acquiring Transaction

November 2018
Smartpay launched its own acquiring solution to the Australian market with a strong focus on customer experience for small and medium-sized businesses. 

Technology Holdings Limited (THL) Acquired

October 2024
Smartpay acquired Technology Holdings Limited to increase its regional presence and reach across the New Zealand payments market.

First NZ Acquiring Transaction

June 2025
Smartpay launched its own acquiring solution to the New Zealand market, replicating the same focus as the Australian market on customer experience for small and medium-sized businesses.

Shift4 Acquires Smartpay

November 2025
Shift4 (NYSE: FOUR), a global leader in point-of-sale and payments technology, purchases Smartpay, and Smartpay is removed from the Australian Securities Exchange (ASX) and the New Zealand Stock Exchange (NZX).

Shift4 Goes Live

February 2026
Smartpay is rebranded to the Shift4 name, starting a new chapter for its New Zealand and Australian merchants. This change sees the same great local service, all powered with more global payment solutions.

A Global Leader in Financial Technology

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Countries

$ + Billion

Processed Annually

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Customers

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Technology Integrations

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Annual Transactions

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Payment Methods

Straightforward EFTPOS & Payment Solutions for Businesses of all Shapes and Sizes

With over 20 years of creating hassle-free payment solutions, we’re experts who have helped over 40,000 businesses like yours, and counting.

We know every business is unique. Our payment specialists provide tailored solutions that actually fit your business.

We work seamlessly in the background so your business is the main attraction at checkout. With a commitment to innovation, secure and remotely updated EFTPOS terminals and top-tier customer support, you can charge ahead with confidence.

Modern, Secure & Handy EFTPOS Machines

Our sleek, smart Android and S920 EFTPOS terminals are top-of-the-line choices for portable payment machines in New Zealand. Simple to use and customisable with features, say hello to the latest in EFTPOS technology.

More Payment Choices

Mobile or countertop, we’ve got the solution you need to accept contactless credit and debit payments.

Flexible Solutions

We offer long and short term rental EFTPOS terminals and tap and pay solutions so you’re covered through all seasons of the year and those special occasions where you need some extra payment power.

Simple, Honest Pricing

Simple pricing for a smarter choice. No hidden charges. No surprises. No stress. Plus, savings to put back in your pocket with all our solutions—what’s not to love?

We're Local

We’re proud of our Kiwi heritage and passionate about helping Kiwi businesses wave goodbye to EFTPOS hassles by simplifying payments.

Here to Help 24/7

Our in-house support teams are based right here in NZ, always ready to help you. Whether it’s day or night, a regular Tuesday or New Years Day, we're here to lend a hand!

Where We Operate

Let Banks Do Banking.
Trust the Specialists for EFTPOS & Payments.

Wave Goodbye to the Big Guys

We’re EFTPOS & payment specialists, not bankers, and we’re here to help businesses take control of their payment solution.

Snatch Savings

Choose Low Cost Tap & Pay for a low fees solutions or competitive rental fees with short and long term rental solutions.

We’re Here for Our Partners

Our hands-on local support team is based in New Zealand and on standby, ready to help you anytime, 24/7, 365 days a year.

The Switch is Easy as Pie

Switching to Shift4 is easy as! With a simple sign up process and plug-and-play payment terminals, we take care of everything and let you get straight to business.

Save Time and Money with Shift4!

Every day, our Kiwi Payment Specialists help businesses like yours switch to a payment solution tailored to their business. Let’s chat about your payment needs today.
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